Make it possible to save 16.2 tonnes of CO2 per year by investing in the energy-efficient renovation of two properties owned by Markus Hörning GmbH in Vogtland.

Mit dem Laden des Videos akzeptieren Sie die Datenschutzerklärung von YouTube.
Mehr erfahren
Video from August 2024. For subtitles, please press the CC button at the bottom right of the screen.
The acquisition of this investment is associated with considerable risks and may lead to the complete loss of the invested assets.
UN Sustainable Development Goals

The investment at a glance
Project intent
The German company Markus Hörning GmbH (Hörning) is part of the Hörning Group and specialises in the acquisition, upgrading and energy-efficient refurbishment of historic properties in the Vogtland region. In the past, Hörning has already successfully part-financed and repaid 3 of its existing properties via bettervest. The loan will be used to finance the energy-efficient refurbishment of two properties in Treuen and Lengenfeld as part of the ‘Wohnen&Gewerbe Vogtland’ project. In addition, the electrical infrastructure for solar systems and the installation of wallboxes (charging stations for electric vehicles) will be prepared and then realised using the company's own funds. Both existing properties are already fully let and generate long-term income. In view of the growing importance of energy-efficient construction projects in Germany, this project is a contribution to the sustainable development of the property market and the promotion of sustainable residential and commercial space.
Social & Economic Impact
The refurbishment measures lead to a win-win situation by offering benefits to both the tenants and the landlord. The tenants benefit from cost savings and an improved quality of living, while the landlord can increase his income through a legally permissible rent increase. The measures also increase the market value of the property and contribute to sustainable urban development.
Climate protection
The energy refurbishment and the use of photovoltaic systems in the properties in Treuen and Lengenfeld will save a total of 16.2 tonnes of CO2 per year. Over a period of 5 years, the total saving amounts to 81 tonnes of CO2.
Early bird bonus
All investors who invest up to and including 9 October 2024 will receive an early bird bonus of 0.5% p.a.. The interest rate therefore increases from up to 8.0% to a total of up to 8.5% p.a.
Established, sustainable company
Markus Hörning GmbH, founded in Rodewisch in 2016, is a family-run real estate company that specialises in the refurbishment of existing residential buildings. The Hörning Group also offers certified property appraisals, facility management, municipal services and mobility services. Under the management of Markus Hörning, an experienced property and housing businessman and certified property valuer, the company focuses on lean management to ensure competitiveness and growth. It pursues the goal of realising innovative and affordable housing concepts with a focus on quality and sustainability. Due to its excellent credit rating, the company received the CrefoZert from Crefo for the fifth time in a row in 2024. Markus Hörning GmbH maintains close cooperation with partners in the construction and financial sectors and is a member of the German Sustainable Building Council (DGNB). In 2023, the company was the first company in the Vogtland region to be awarded EcoZert certification for its compliance with ESG criteria.
Risk reduction measures
A special purpose entity was not used for this funding, as the borrower itself is an established company with high assets and a high equity ratio . The rental income from 18 properties in Markus Hörning GmbH 's property portfolio is also available for repayment to the crowd . In addition, the loan is a qualified subordinated loan; according to the law, it is unfortunately not permitted to provide direct collateral in favour of investors for this type of loan.
Project description
Energy-efficient building renovations play a key role in Germany’s climate protection efforts. The building sector accounts for approximately 35% of the total final energy consumption in Germany. Therefore, it is crucial to reduce energy consumption through effective renovation measures. According to the Climate Protection Act, Germany aims to achieve greenhouse gas neutrality by 2045 at the latest. To accomplish this goal, the building sector must also become fully climate-neutral by 2045. To achieve this, the annual renovation rate would need to increase from the current rate of about 0.7% to 1.7-2%.
Energy-efficient renovations can significantly reduce CO₂ emissions – the building sector has already achieved a reduction of about 43% since 1990 – and also reduce energy costs for residents and businesses alike. Modern insulation, efficient heating systems, and the use of renewable energy, as planned in this project, contribute to a sustainable and future-proof building stock.
The loan is intended to partially finance the energy-efficient renovation of two properties in Treuen and Lengenfeld as part of the “Living & Business Vogtland” project. Additionally, the electrical infrastructure for solar panels and the installation of wall boxes (charging stations for electric vehicles) will be prepared and later implemented using internal funds. Both properties are fully leased and generate consistent revenue.
Given the growing importance of energy-efficient construction projects in Germany, this initiative contributes to the sustainable development of the real estate market and promotes future-proof residential and commercial spaces.
The “Living & Business Vogtland” project goes beyond mere renovation: by preparing for solar panels and charging stations for electric vehicles, an infrastructure is being created that not only improves the buildings’ energy balance but also promotes the use of renewable energy. This is a crucial step towards advancing the mobility transition in Germany and further reducing CO₂ emissions. Tenants will benefit in two ways: firstly, through an attractive tenant electricity offer, and secondly, through reduced service charges due to increased energy efficiency.
Hörning’s business model actively contributes to 4 of the United Nations’ Sustainable Development Goals (SDGs):
The energy-efficient renovation of the properties and the preparation for the installation of solar panels improve energy efficiency, increase decentralized independent power supply through a high share of self-generated electricity, and promote the use of renewable energy. This leads to reduced energy consumption and a decreased reliance on fossil fuels, making the energy supply more sustainable and cost-efficient (Goal 7.3). Additionally, CO₂ emissions are reduced (Goal 13), contributing to the fight against climate change.
The energy renovation not only enhances energy efficiency but also improves indoor air quality, leading to healthier living conditions. Better insulation and modern heating systems reduce moisture and mold growth, positively impacting residents’ health (Goal 3.9).
Moreover, the renovation of the buildings improves the ecological footprint of the cities of Treuen and Lengenfeld. The implementation of energy-efficient measures supports the development of environmentally friendly and future-proof urban infrastructures, which enhances the quality of life for residents and contributes to sustainable urban development (Goals 11.1 and 11.6).
CO2 Savings for the Property in Treuen
A photovoltaic system is being installed on the building at Hauptstraße 35 in Treuen, generating an annual income of €5,184. The electricity produced will be offered under the tenant electricity model at a price at least 10% below the local average. The system will generate 14,811 kWh of electricity annually. Since each kilowatt-hour produced by the PV system saves 434 grams of CO2, the annual CO2 savings amount to 6.4 tons.
Additionally, energy efficiency measures to reduce heating energy consumption are being implemented. The heated area of the building is 638 square meters, which, based on a standard consumption of 80 kWh/m² for buildings constructed in 2015, results in an annual heating energy consumption of 51,040 kWh. This consumption generates 22 tons of CO2 emissions per year. The implemented measures are expected to reduce heating energy consumption by 10%, resulting in an additional annual CO2 saving of 2 tons.
In total, the combination of the photovoltaic system and energy efficiency measures leads to an annual CO2 saving of 8.4 tons.
CO2 Savings for the Property in Lengenfeld
At the building located at Am Markt 5 in Lengenfeld, a photovoltaic system will also be installed, generating an annual income of €4,725. The electricity will be offered under the tenant electricity model at a price at least 10% below the local average, producing 13,500 kWh of electricity annually. This electricity production results in an annual CO2 saving of 5.8 tons, as each kilowatt-hour generated by the PV system saves 434 grams of CO2.
Additionally, energy-saving measures will be implemented to reduce heating energy consumption. The heated area of this building is 570 square meters. With a standard consumption of 80 kWh/m² for buildings built in 2015, the annual heating energy consumption amounts to 45,600 kWh, which corresponds to 19.8 tons of CO2 emissions per year. The renovation measures will reduce heating energy consumption by 10%, resulting in an additional annual CO2 saving of approximately 2 tons.
Overall, the building at Am Markt 5 in Lengenfeld will achieve an annual CO2 saving of 7.8 tons.
Total CO2 Savings
Through the energy-efficient renovation and installation of photovoltaic systems in the properties in Treuen and Lengenfeld, a total of 16.2 tons of CO2 will be saved annually. Over a period of 5 years, this amounts to a total CO2 saving of 81 tons. These savings contribute significantly to reducing greenhouse gas emissions and promoting climate protection.
The investment risks associated with the subordinated loan are described in detail in Section 5 of the VIB (Investment Information Sheet) and in the risk disclosures. The measures taken to mitigate these risks are explained in this section:
For this funding, a special-purpose vehicle (SPV) was not utilized, as the borrower is an established company with significant assets and a high equity ratio.
The rental income from 18 properties in the portfolio of Markus Hörning GmbH is available for repayment to the crowd investors. Additionally, the loan is a qualified subordinated loan, and due to legal regulations, it is not permissible to provide direct securities in favor of the investors for this type of loan.
Investment Requirements
The loan amounting to €516,350 is intended to finance the energy-efficient renovation of two properties in Treuen and Lengenfeld. The loan has a term of 5 years and offers an annual interest rate of up to 8.0% for crowd investors. Investors who invest in the project within the first two weeks will receive an additional early bird bonus of 0.5% per annum (for a total of up to 8.5% per annum). The funding threshold for this project is set at €50,000. If the funding target is not reached but at least the funding threshold is met, the project owner will still invest the investor funds in the energy-efficient renovation of the properties.
Repayment
The repayment of the loan will be made from the rental income of the residential and commercial units, as well as additional rental income from the property portfolio and the equity of Markus Hörning GmbH.
Interview with Markus Hörning, Managing Director of MH GmbH
bettervest: Hello, Mr. Hörning, it’s great to have you back! How have you experienced the last seven years?
Markus Hörning: Thank you! It has been a turbulent time, especially in the real estate sector. We saw a boom, followed by a downturn, particularly in metropolitan areas. However, we have developed steadily—our property portfolio and revenues have continuously increased. Through long-term planning, stable partnerships, and the establishment of our own team, we have managed to overcome challenges such as rising material costs.
bettervest: Do you remember our first joint project?
Markus Hörning: Of course! It was the energy-efficient modernization of two residential buildings with a funding amount of €147,450. For us, it was our first crowdfunding experience, and it went smoothly— including early repayment and a successful sale.
bettervest: What is your current perspective on crowdfunding?
Markus Hörning: Crowdinvesting is an essential part of our financing. It allows many people to benefit from our projects and serves as a democratic vote on our success. This form of financing remains very relevant for us.
bettervest: Why choose crowdfunding when you could also finance through your bank?
Markus Hörning: The bank is always involved, but the mezzanine capital from crowdfunding strengthens our liquidity and enables us to pay directly—this secures lower prices. The higher capital costs thus pay off in the long run.
bettervest: What is special about your two current residential properties?
Markus Hörning: Both buildings are historic structures from the Gründerzeit era that have stood in Vogtland since the industrial revolution. Their condition is good, and they are already rented out. We focus on energy-efficient renovations, electrical systems, insulation, and self-generated electricity. The goal is to make the buildings fit and modern for the long term.
bettervest: How sustainable is your company?
Markus Hörning: We pay attention to durable construction and sustainable materials. In 2023 and 2024, we received the EcoZert for compliance with ESG criteria, and the German Institute for Innovation has recognized us as an “Employer of the Future.” We are also active socially, with a special focus on children and youth—our future.
bettervest: Thank you for the interview, Mr. Hörning!
Markus Hörning: Thank you! We look forward to the next funding round and are excited to see how our seventh year unfolds!
Dear Investor,
Since 2016, we have been renovating residential properties with a focus on energy efficiency. What makes us special is our regional commitment to the Vogtland area and our approach. We operate on a win-win principle and plan for the long term. Over the years, we have built a portfolio of fully rented residential properties that we have developed and managed in partnership with local stakeholders. Within our strong network, we have access to trades and specialists for every area. We prioritize the use of the most efficient and sustainable technologies in our construction processes, a high proportion of self-generated electricity through photovoltaic systems, and a good tenant mix. Our long-term approach is paying off: for the fifth consecutive year, Crefo has awarded us the CrefoZert 2024 for excellent creditworthiness, as well as the EcoZert for compliance with ESG guidelines for companies. We are the only company in Vogtland to receive the EcoZert.
Our financing strategy operates on the same principle: alongside external capital, which includes a high proportion of equity, there is always a mezzanine component, allowing us to involve many people in our projects and enable them to benefit. We have successfully financed and repaid 3 projects through bettervest and would be very pleased if you would also support our fourth project on bettervest, benefiting from our approach to energy-efficient renovations.
We welcome your feedback and questions, so please feel free to reach out to us directly at office@markus-hoerning.de.
See you soon,
Your Markus Hörning

The Borrower and Country Profile

Markus Hörning GmbH
Lengenfelder Str. 5a,
08228 Rodewisch
Germany
Contact
https://markus-hoerning.de/ +49 3744 3652050 office@mhproperties.de
Markus Hörning GmbH
Markus Hörning GmbH, founded in 2016 and based in Rodewisch, is a real estate company operating with a share capital of €500,000. It specializes in the renovation of existing properties in the Vogtland region and has additional related business areas. As part of the family-run Hörning Group, the company is led by Markus Hörning, a businessman in property and housing management and a certified real estate appraiser with extensive industry experience.
The company is characterized by a transparent and lean structure, as nearly all relevant service components, from project preparation to management, are delivered under Mr. Hörning’s leadership. Through lean management, the company maintains a streamlined, cost-efficient structure with short decision-making processes. Specialists support the completion of tasks, contributing to competitiveness and growth.
Markus Hörning GmbH aims to implement innovative housing concepts for affordable living space with ecological considerations, prioritizing quality over quantity while ensuring that economy and ecology go hand in hand. Since its inception, the company has successfully executed 22 projects since 2016.
The Hörning Group works with a strong network of specialists and partners, including tradespeople, architects, construction managers, energy consultants, construction companies, as well as lawyers, tax advisors, and auditors.
Key Milestones in the Company’s History:
- Founded as a private investor in 2009
- Establishment of MH Liegenschaften GmbH in 2013 (the current umbrella of the group)
- Official founding of Markus Hörning GmbH in 2016
- Membership in the German Sustainable Building Council (DGNB) in 2018
- Establishment of L&B Wohnungsbaugesellschaft mbH in May 2019 for the acquisition, renovation, and operation of a multi-generational housing complex in Lengenfeld (2 residential blocks)
- Registered as a master craftsman with the Chamber of Crafts Chemnitz since 2022
- Awarded the “EcoZert” certificate for compliance with ESG guidelines as the first company in Vogtland in 2023
- Received the Creditreform “CrefoZert Bonitätssiegel” for excellent creditworthiness in 2024
Vision and Goals
The Hörning Group aims to establish the most advanced real estate management in the region, characterized by innovation and sustainability while fostering a strong community. The company has defined the following goals:
- Creation of high-quality and affordable living spaces
- Development of innovative multi-generational and senior projects
- Building a solid, profitable real estate portfolio
- Promotion of good neighborhoods around the properties
- Planning and implementation according to ecological criteria with stable, long-term returns
- Expansion of a strong regional network
- Maximizing the share of self-generated electricity for all existing properties
- Integrating mobility offers in all existing properties
It is advisable to gather information about the project location, particularly the country in which the project is being implemented, before making investment decisions. To provide an overview, the following indicators serve as a helpful starting point for independent research. The information was retrieved from the relevant data sources in August 2024 and is published without any guarantees.
INDICATOR
|
RATING Germany |
Euler Hermes Ranking | Euler Hermes has assessed the risk of non-payment by German companies as “low risk ’ and rated it AA1 on a scale from AA to D (sources: Euler Hermes Country Risk Map) |
Corruption index (Transparency International) | The corruption index, which is published by Transparency International and is measured on a basis of 0 (high level of corruption) – 100 (no perceived corruption), is 78 in Germany (source: Transparency International 2023). |
Interest Rate | On 12 June 2024, the European Central Bank cut its key interest rate by 25 basis points to 4.25%, having previously raised it to 4.5%. Despite the current interest rate cut, borrowing costs remain at a high level. This adjustment follows a period of rising interest rates, which became necessary in response to the ongoing upside risks to inflation. (Source: Trading Economics 2024). |
Creditworthiness (Moody’s) | Moody’s has rated the creditworthiness of German government bonds as Aaa on a scale from Aaa to D and thus categorised them as ‘prime’ (source: Trading Economics 2024). |
Foreign exchange market (Bundesbank) | Over the last five years, the exchange rate for the euro in Germany has fluctuated: five years ago the price was USD 1.10740, one year ago it was USD 1.09930 and in July 2024 the price was USD 1.08250(source: Bundesbank 2023). |
Key figures
Borrower | Markus Hörning GmbH |
Investment type | Subordinated loan |
Loan volume | EUR 516.350,00 |
Runtime | 5 Years |
Yield | up to 8.0% p.a. (up to 8.5% p.a. for an investment within the first 2 weeks) |
Repayment and interest payment | annuity |